Daily numbers
Dashboard
The daily numbers you actually check: sales, margin, stock value and what needs a closer look.
For Shopify store owners
Your Shopify store is busy. But is it making money?
ShopETell helps you see the numbers behind the sales — products, margins, suppliers, stock value and the areas that need attention.
Dashboard Sales Products Vendors
Net store earnings this month
€48,620 Gross sales €72.4k
Product cost €23.8k
Refund drag €3.1k
This week Sales kept after product cost
7-day view Orders paid Money kept
Best supplier this month April Apparel
Top product this week Linen summer dress
Needs cost check 8 SKUs
Low stock winners 12 products
The problem
Sales reports are useful, but they do not answer everything.
A busy sales day can still hide problems. The questions usually show up later, when you are deciding what to buy again, what to stop buying, and where the money is actually going.
- Which products are worth restocking?
- Which suppliers are tying up cash?
- Where is profit being lost?
- What stock is sitting too long?
What it tracks
Start with the numbers store owners already care about.
Orders and returns
Sales
What sold, what returned, and what the store really kept after product costs.
Stock and margin
Products
Best sellers, slow movers, stock value and the products worth watching.
Supplier view
Vendors
Supplier performance, margin and spend, so you can see where cash is tied up.
Built by Shopify merchants
Built from the day-to-day work of running a store.
ShopETell was built while running a real Shopify store. We needed a quicker way to see what was working, what was costing money and what needed attention.
Built around real store questions Made for buying and restocking decisions Shows what the store keeps
Coming later
Start with the numbers. Add more tools later.
Back in Stock Planned
Social Posting Planned
Advertising Insights Planned
AI Content Planned
Forecasting Planned
Early access